Impression Management Definition, Process & Management Strategies

Mon, 08/22/2011 - 11:57 -- Umar Farooq

Definition Impression Management

Impression management also called self presentation, is the process by which people seek to manage and control the other people perception regarding them. There is often a tendency for people to try to present them so as to impress others in a socially desirable way.

The Process of Impression Management

  1. Impression motivation:  Employees may be motivated to control how their boos perceives them. (Degree depends on goals. Their value and different between perception and delude perception)
  2. Impression construction: Specific type of impression people like and want to carry.

Fine Factor

  1. The self Concept
  2. Role’s constraints
  3. Target’s value
  4. Current social image

However, there is little know o how they select the way to manage other’s perceptions.

Employees impression Management Strategies

1. Demotion Preventative Strategies


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